Key takeaways
- Farizon has opened a flagship dealership and UK headquarters in Park Royal, North London, to accelerate electric van rollout to small businesses and fleets.
- Jameel Motors UK invested £1.3 million to refurbish the A406 North Circular site near Hangar Lane, consolidating sales, aftersales, and parts.
- The facility doubles as the national base for Farizon and its UK distributor, Jameel Motors, supporting brand expansion and network development.
What the site offers
- Full Farizon SV line-up on display with 48-hour test drives.
- Tailored finance and fleet solutions for sole traders, SMEs, and larger operators.
- Charging guidance via partnerships with ChargePoint and Hypervolt for depot and home setups.
- Advice on cargo-carrying configurations, including racking and load management for specific use cases.
Operations and capacity
- Workshop equipped for EV diagnostics and servicing; two inspection ramps initially, with capacity to add two more as demand grows.
- Parts and accessories department stocked for fast turnaround to minimize downtime.
- More than 30 employees across sales, marketing, product, and network development functions.
- High-traffic location on a key transport artery for easy access by urban and regional fleets.
Buildout milestones in the UK (2025)
- Apr 29: Jameel Motors agrees with the AA to provide aftersales and servicing support for Farizon vans.
- May 15: Farizon SV qualifies for the government’s £5,000 Plug-in Van Grant.
- June–July: Plans and confirmation of the Park Royal flagship announced ahead of launch.
- July 7: Calum James appointed general manager; Aug 4: head of sales named for Farizon UK.
- Nov 28: Park Royal flagship and UK HQ officially opened.
Why it matters
By combining a showroom, workshop, and parts supply at a single, accessible location, Farizon and Jameel Motors are creating a backbone for customer support and rapid adoption of zero-emission commercial vans. The integrated headquarters role enables faster dealer support, marketing, and fleet outreach while giving operators hands-on experience, clear charging pathways, and dependable service coverage.
What they said
“Our flagship site is a significant step in establishing strong roots for the Farizon brand in the UK… This opening represents just the beginning of an exciting new phase for Farizon and Jameel Motors in the UK,” said Scott Fogharty, dealer principal at Farizon Park Royal.
